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Web Dictionary
AJAXAJAX (Asynchronous JavaScript and XML), or Ajax, is a group of inter-related web development techniques used for creating interactive web applications. A primary characteristic is the increased responsiveness and interactiveness of web pages achieved by exchanging small amounts of data with the server "behind the scenes" so that the entire web page does not have to be reloaded each time the user performs an action. This is intended to increase the web page's interactivity, speed, functionality, and usability
Back Links
Back Links Links from another web page to your web page. Most search engines provide an easy way to get a list of all of the backward links to a specific page. Also referred to as Incoming Links.
Blog
A blog (a portmanteau of web log) is a website where entries are written in chronological order and commonly displayed in reverse chronological order. "Blog" can also be used as a verb, meaning to maintain or add content to a blog.
Click-Through-Rate
Click-Through-Rate (CTR) The number of times a link is clicked on divided by the number of times that same link is displayed (called an impression).
Click-Tracking
Click-Tracking Application Portability Architecture: DEC's plan for portable applications software. Example: A link is displayed 100 times (100 impressions) and clicked on 5 times. The CTR is 5% (5/100=.05).
CMS A content management system (CMS) is a system used to manage the content of a Web site.[1] Content management systems are deployed primarily for interactive use by a potentially large number of contributors.
Cost per Click
Cost per Click. With this you are charged for every click your link on someone's website receives.
Cross Linking
This is where the owner of two or more websites interlink the sites in order to boost their search engine rankings. If detected, cross linking often results in a search engine penalty.
CSE
Comparison Shopping Engine or Custom Search Engine (Google)
CSS - Cascading Style Sheets
Style sheets are directives for browsers to display Web pages exactly how the designer would like to display them. They allow for very specific control over the look and feel of a Web page.
The term database originated within the computing discipline. Although its meaning has been broadened by popular use, even to include non-electronic databases, this article is about computer databases. The properties and design of database systems are included in the study of information science.
DC
Data Center
Define Word
Definition Description display in front end
DHTML or dHTML - Dynamic HTML
This is a combination of the Document Object Model (DOM), Cascading Style Sheets (CSS), and JavaScript that allows HTML to interact more directly with the readers
DMOZ
Directory - Mozilla
Every time a new domain name is registered (or an existing one is transferred to a new DNS), the information about the domain and the DNS that hosts it must make its way around the entire internet. This process usually takes around 24 hours, during which time the domain will be inaccessible to users.
DOM - Document Object Model
This is the specification for how the HTML, JavaScript, and CSS will interact to form Dynamic HTML. It defines the methods and objects available for Web Developers to use.
Domain Name Servers
These are special computers that translate human-friendly URLs into computer-friendly IP addresses. This process takes place every time a user requests a page from a website.
Dynamic Content
Web pages that are often generated from database information based upon queries initiated by users. Dynamic pages often include the ? character in the URL. The URLs of dynamic pages often use these extensions: .asp, .cgm, or .cgi. Most search engines don't index dynamic content very well (or at all). Google has recently been doing a better job at indexing them however.
Dynamic IP Address
An IP address that changes every time a computer logs on to the internet. See also Static IP Address.
Keyword (Key Phrase) A word or phrase typed into a search engine in order to find web pages that contain that word or phrase. A web page can (and should be) optimized for specific keywords/phrases that are relevant to the content on that page.
Keyword Density
The percentage density of a given keyword or phrase.
Keywords Meta Tag
An HTML meta tag that lists all of the main keywords and key phrases that are contained on that web page. Some search engines use the keyword meta tag to help rank web pages in their databases.
Link Popularity
A measure of how "popular" a web page is on the internet as measured by the number of inbound links pointing to your web page. Link popularity is one of the main factors used to help determine search engine rankings.
Links
URLs placed within a web page so that when they're clicked on the browser is served with a different web page, often on a completely different web site.
A Merchant Account Account opened through a bank that is a member of the Visa, MasterCard, or other credit card network which allows merchants to accept credit cards from purchasers. The funds are then transferred electronically to the merchants bank account.
MySQL
MySQL, pronounced either "My S-Q-L" or "My Sequel," is an open source relational database management system. It is based on the structure query language (SQL), which is used for adding, removing, and modifying information in the database. Standard SQL commands, such as ADD, DROP, INSERT, and UPDATE can be used with MySQL.
OBL
Outbound Link
Offline Endeavors
We will be co-sponsoring concerts this summer as we launch our newest ecommerce technology that will enable promoters to sell concert admissions without any sharing their revenue with any third party vendors such as Ticket Master.
Optimization
Fine tuning a website or webpage with the ultimate goal being to ascertain a higher position in all or a specific search engine's results.
One way back link
Page Rank (PR)
A proprietary numerical score that is assigned by Google to every web page in their index. PR for each page is calculated by Google using a special mathematical algorithm, based on the number and quality (as determined by Google) of the inbound links to the page.
Pay-Per-Click (PPC)
This is a traffic generating method where a search engine or directory places your link in their searchable database and charges you a fee every time your URL comes up in a search and it gets clicked on
PHP
is a reflective computer programming language originally designed for producing dynamic web pages.[1] PHP is used mainly in server-side scripting, but can be used from a command line interface or in standalone graphical applications. Textual User Interfaces can also be created using ncurses. PHP is a recursive initialism for PHP: Hypertext Preprocessor
PPA
Pay Per Action
PageRank
Recognitions
We're very proud to say that our work has been featured in several design galleries , this is a true testimony that our work is worth on mention including CSS Remix , Bestwebgallery, & CSS Clips.
RI
Regular index
RSS
is a family of Web feed formats used to publish frequently updated content such as blog entries, news headlines or podcasts. An RSS document, which is called a "feed", "web feed", or "channel", contains either a summary of content from an associated web site or the full text. RSS makes it possible for people to keep up with their favorite web sites in an automated manner that's easier than checking them manually.
SEM
Search Engine Marketing
Search engine optimization (SEO) is the process of improving the volume and quality of traffic to a web site from search engines via "natural" ("organic" or "algorithmic") search results. Usually, the earlier a site is presented in the search results, or the higher it "ranks", the more searchers will visit that site. SEO can also target different kinds of search, including image search, local search, and industry-specific vertical search engines.
SERP
Search Engine Results Page
Shopping Cart
A shopping cart is a piece of software that acts as an online store's catalog and ordering process. Typically, a shopping cart is the interface between a company's Web site and its deeper infrastructure, allowing consumers to select merchandise; review what they have selected; make necessary modifications or additions; and purchase the merchandise.
Spider
A web crawler (also known as a web spider or web robot) is a program or automated script which browses the World Wide Web in a methodical, automated manner. Other less frequently used names for web crawlers are ants, automatic indexers, bots, and worms
SSL
Secure Sockets Layer (SSL) is a protocol designed to enable secure communications on an insecure network such as the Internet. SSL provides encryption and integrity of communications along with strong authentication using digital certificates
A Trackback is one of three types of Linkbacks, methods for Web authors to request notification when somebody links to one of their documents. This enables authors to keep track of who is linking to, or referring to their articles. Some weblog software programs, such as Wordpress, Movable Type and Community Server, support automatic pingbacks where all the links in a published article can be pinged when the article is published. The term is used colloquially for any kind of Linkback.
Web Acronyms
Are you having a tough time keeping up with all of those internet acronyms? No worries, we have put together this list to help demystify the jargon hopefully you will find this helpful.
XML - eXtensible Markup Language
This is a markup language that allows developers to develop their own markup language.